Trump Media Files For Cronos, Bitcoin‑Ether ETFs With Staking Focus
Overview
The Trump Media & Technology Group is increasing its footprint in the cryptocurrency sector by filing for two new cryptocurrency exchange-traded funds (ETFs). This move is part of a broader strategy to capitalize on the growing interest in digital assets and to integrate them into the company’s financial offerings.
Trump Media’s Latest Crypto Proposal
On Friday, Truth Social Funds, an affiliate of Trump Media, submitted a registration statement to the US Securities and Exchange Commission (SEC) for approval to launch two cryptocurrency ETFs. The proposed funds include a focus on Crypto.com’s native token, Cronos (CRO), as well as tracking the performance of Bitcoin and Ethereum.
The Cronos Yield Maximizer ETF aims to provide investors with exposure to CRO while also capturing staking rewards associated with holding this asset. The second fund would focus on Bitcoin and Ethereum, the two largest cryptocurrencies by market capitalization, and include Ether staking yields in its investment strategy. Crypto.com is set to play a key operational role in these funds, providing essential services such as custody, liquidity, and staking. Yorkville America Equities has been appointed as the investment adviser for the ETFs, with the filings indicating a management fee of 0.95% annually.
This announcement builds on a strategic partnership established last year between Trump Media and Crypto.com. As part of this collaboration, Trump Media was expected to acquire a significant number of Cronos tokens. This acquisition was structured as a combination of cash and stock and included the development of a strategy to incorporate Cronos into Trump Media’s larger digital asset initiatives.
Market Context
The timing of this expansion into crypto-linked investment products occurs amidst ongoing struggles for Bitcoin, which has faced technical resistance levels. Despite a recent gain of around 5%, Bitcoin has yet to decisively break above the $70,000 mark. Similarly, shares of Trump Media saw a modest increase of approximately 2.5% during the trading session, reflecting a slight positive sentiment in the market.
From author
The move by Trump Media to enter the cryptocurrency ETF market highlights a growing trend among traditional businesses seeking to engage with digital assets. This development is indicative of a broader acceptance of cryptocurrencies in mainstream finance, as companies look to attract investors who are increasingly interested in digital asset investment opportunities. The involvement of established players like Crypto.com lends credibility to the initiative, potentially paving the way for future collaborations between traditional finance and the crypto sector.
Impact on the crypto market
- Increased institutional interest in cryptocurrency investment products may attract more investors to the market.
- The proposed ETFs could enhance the legitimacy of cryptocurrencies as investment vehicles.
- The collaboration with Crypto.com suggests a strengthening of ties between traditional finance and the cryptocurrency industry.
- The focus on staking rewards may encourage more investors to engage with digital assets, potentially increasing demand.
- The ongoing struggles of Bitcoin to break key resistance levels may be influenced by the introduction of new investment products, as they could bring fresh capital into the market.
Updated: 2/13/2026, 6:48:16 PM