Binance Forms New Company In Greece, Moves Forward With MiCA Licensing

Overview

Binance, a prominent cryptocurrency exchange, has made a strategic move by establishing a new subsidiary in Greece and applying for a Markets in Crypto-Assets (MiCA) license. This initiative is aimed at enhancing its regulatory compliance in Europe, particularly ahead of the upcoming licensing deadline.

Binance’s New Subsidiary in Greece

Binance has officially formed a wholly owned subsidiary in Greece named “Binary Greece.” According to the corporate filings, this new entity has been incorporated as a single-shareholder public limited company, with an initial share capital of €25,000. The structure of Binary Greece is that of a holding company, which allows it to acquire and manage equity stakes in other companies both domestically and internationally.

The articles of association for Binary Greece indicate that the company will also provide advisory services related to capital structuring, investment strategy, and liquidity management. This diversification of services positions Binance to be more than just a cryptocurrency exchange but also an influential player in the investment advisory space.

Leadership and Regulatory Engagement

The leadership of Binary Greece has been entrusted to Gillian Majella Lynch, who has a background in banking, fintech, and digital assets. Lynch’s experience is expected to guide the new subsidiary in navigating the complexities of the cryptocurrency landscape. She joined Binance as Head of Europe and the United Kingdom in mid-2025, bringing valuable expertise to the role.

In addition to establishing the subsidiary, Binance has begun engaging with Greece’s Hellenic Capital Market Commission (HCMC) as part of its application for a MiCA license. A spokesperson from Binance confirmed that the company views the MiCA framework positively, as it provides regulatory clarity and a cohesive set of rules that encourage innovation while ensuring compliance across the European Union.

Greece’s Role in Binance’s Strategy

The choice of Greece as the location for this new subsidiary is strategic. A Binance spokesperson noted that Greece is an important player in the European economy, with its growth rate surpassing the EU average. Additionally, the regulatory environment in Greece is viewed as essential for Binance’s operations, aligning with the exchange’s goal of building a robust and compliant presence in Europe.

From author

The establishment of Binary Greece and the pursuit of a MiCA license signify Binance’s commitment to regulatory compliance and operational transparency in Europe. By creating a local presence, Binance is not only adhering to legal requirements but also positioning itself to better serve European customers and adapt to local market dynamics. This move underscores the growing importance of regulatory frameworks like MiCA in shaping the future of cryptocurrency exchanges in Europe.

Impact on the crypto market

• Binance’s establishment of a subsidiary in Greece could inspire other cryptocurrency exchanges to pursue similar strategies for regulatory compliance.
• The formation of Binary Greece may enhance Binance’s ability to attract European clients by providing localized services.
• By engaging with the Hellenic Capital Market Commission, Binance is setting a precedent for other crypto firms looking to operate within the EU regulatory framework.
• The move reflects a broader trend of cryptocurrency exchanges seeking legitimacy and regulatory approval in various jurisdictions, which could lead to increased market stability.
• The MiCA framework may provide a clearer pathway for innovation in the European crypto market, potentially fostering a more competitive environment.